RESUME
CONTACT INFORMATION
EDUCATION
WEB DEVELOPER CERTIFICATION
The Ohio State University Continuing Education | 244 Hour Course
2007 – 2008
BACHELOR’S DEGREE
The Ohio State University
2000 – 2005
SPECIALTIES
• eCOMMERCE
• GRAPHIC DESIGN
• HTML / CSS / JAVASCRIPT
• WORDPRESS / SHOPIFY / CMS
• UI/UX DESIGN
• BRANDING
• ELEMENTOR / PAGE BUILDERS
• SEO / OPTIMIZATIONS
• GOOGLE ANALYTICS
• SEM / GOOGLE ADS
• SOCIAL MEDIA MARKETING
• SITE MIGRATIONS
• PRODUCT DESIGN
• PRODUCT MOCKUPS
• KEYWORD RESEARCH
• MICROSOFT OFFICE SUITE
• ADOBE CREATIVE SUITE
• AFFINITY GRAPHICS SUITE
• TYPOGRAPHY
INTERESTS
FAMILY
PHOTOGRAPHY
SPORTS
TRAVELING
ORGANIZING
BOARD GAMES
CRAFTS/DIY
SUMMARY
Driven Digital Marketing & Graphic Design Specialist with over 17 years of experience. Skilled in eCommerce, web design, SEO, UI/UX design & branding. Creative and successful entrepreneur looking to transition to a role within a company where I can solely focus on contributing my design skills and digital expertise.
EXPERIENCE
PERSONALIZED BRANDS, LLC | DEC. 2010 - PRESENT | WADSWORTH, OH
- Designed, built and maintained five eCommerce websites
- Product research, design, photography, listing & production
- Graphic design including product mockups, banner ads, social media posts, logos, photo editing, printable assets, gift guides & apparel graphics
- Analytics and event tracking using Google Analytics
- Digital marketing including Google Ads, Facebook Ads & Pinterest Ads
- SEO including UI/UX, image optimizations & keyword research
- Site migrations, host migrations, and redirect implementation
- Inventory management & product procurement - both domestic and international
- Business operations including bookkeeping, financial management & legal compliances
ICC / CARDINAL HEALTH | SEP. 2007 - SEP. 2012 | COLUMBUS, OH
- Contracted to work for Cardinal Health, a Fortune 50 company, for 5 years; worked remotely from 2008-2012.
- Member of the team that migrated their static HTML website to a CMS.
- Implemented Cardinal Health’s brand guidelines to convert newly-acquired company websites to align with Cardinal Health’s brand and structure.
- Constructed promotional and interactive banners for landing pages
- Tracked the performance of email campaigns to report their effectiveness
KARAOKE WAREHOUSE | JUN. 2007 - SEP. 2007 | HILLIARD, OH
- Maintained and updated e-commerce website
- In charge of adding and removing products from the website catalog.
- Responsible for creating weekly newsletters
- Monitored inventory to build newsletters that highlighted overstocked products and best-selling items.
- Analyzed newsletter sales trends based on link tracking.
NOTABLE ACHIEVEMENTS
FOUNDED & BUILT A SUCCESSFUL ECOMMERCE BUSINESS
Created an eCommerce business from the ground up that achieved an impressive milestone of $1 million in sales by the third year and continued to generate millions of dollars in sales.
PASSED REAL ESTATE EXAM & BECAME A LICENSED REALTOR®
Obtained a Real Estate License prior to starting a career in Digital Marketing. Became a member of the National Association of Realtors.
OHIO STATE UNIVERSITY VARSITY CHEERLEADER, 2001-2005
4-year member of the Ohio State Varsity Cheerleading team and the Nationals team comprised of 6 girls and 10 boys that competed at UCA Collegiate Cheerleading Nationals (2001 – 2005). Participated in fundraising events throughout the community and the country. Attended OSU Football bowl trips (2001 – 2005), including the National Championship game, acting as an ambassador of the university while participating in events for the fans, alumni and the team.
RECIPIENT OF THE VICE PRESIDENT’S MERITORIOUS SERVICE AWARD
A leadership award at Ohio State selected by Coca-Cola, the Ohio Union and the Office of Student Affairs.
SUMMARY
Driven Digital Marketing & Graphic Design Specialist with over 17 years of experience. Skilled in eCommerce, web design, SEO, UI/UX design & branding. Creative and successful entrepreneur looking to transition to a role within a company where I can solely focus on contributing my design skills and digital expertise.
EXPERIENCE
PERSONALIZED BRANDS, LLC | DEC. 2010 - PRESENT | WADSWORTH, OH
- Designed, built and maintained five eCommerce websites
- Product research, design, photography, listing & production
- Graphic design including product mockups, banner ads, social media posts, logos, photo editing, printable assets, gift guides & apparel graphics
- Analytics and event tracking using Google Analytics
- Digital marketing including Google Ads, Facebook Ads & Pinterest Ads
- SEO including UI/UX, image optimizations & keyword research
- Site migrations, host migrations, and redirect implementation
- Inventory management & product procurement - both domestic and international
- Business operations including bookkeeping, financial management & legal compliances
ICC / CARDINAL HEALTH | SEP. 2007 - SEP. 2012 | COLUMBUS, OH
- Contracted to work for Cardinal Health, a Fortune 50 company, for 5 years; worked remotely from 2008-2012.
- Member of the team that migrated their static HTML website to a CMS.
- Implemented Cardinal Health’s brand guidelines to convert newly-acquired company websites to align with Cardinal Health’s brand and structure.
- Constructed promotional and interactive banners for landing pages
- Tracked the performance of email campaigns to report their effectiveness
KARAOKE WAREHOUSE | JUN. 2007 - SEP. 2007 | HILLIARD, OH
- Maintained and updated e-commerce website
- In charge of adding and removing products from the website catalog.
- Responsible for creating weekly newsletters
- Monitored inventory to build newsletters that highlighted overstocked products and best-selling items.
- Analyzed newsletter sales trends based on link tracking.
NOTABLE ACHIEVEMENTS
FOUNDED & BUILT A SUCCESSFUL ECOMMERCE BUSINESS
Created an eCommerce business from the ground up that achieved an impressive milestone of $1 million in sales by the third year and continued to generate millions of dollars in sales.
PASSED REAL ESTATE EXAM & BECAME A LICENSED REALTOR®
Obtained a Real Estate License prior to starting a career in Digital Marketing. Became a member of the National Association of Realtors.
OHIO STATE UNIVERSITY VARSITY CHEERLEADER, 2001-2005
4-year member of the Ohio State Varsity Cheerleading team and the Nationals team comprised of 6 girls and 10 boys that competed at UCA Collegiate Cheerleading Nationals (2001 – 2005). Participated in fundraising events throughout the community and the country. Attended OSU Football bowl trips (2001 – 2005), including the National Championship game, acting as an ambassador of the university while participating in events for the fans, alumni and the team.
RECIPIENT OF THE VICE PRESIDENT’S MERITORIOUS SERVICE AWARD
A leadership award at Ohio State selected by Coca-Cola, the Ohio Union and the Office of Student Affairs.
EDUCATION
WEB DEVELOPER CERTIFICATION
The Ohio State University Continuing Education | 244 Hour Course
2007 – 2008
BACHELOR’S DEGREE
The Ohio State University
2000 – 2005
SPECIALTIES
• eCOMMERCE
• GRAPHIC DESIGN
• HTML / CSS / JAVASCRIPT
• WORDPRESS / SHOPIFY / CMS
• UI/UX DESIGN
• BRANDING
• ELEMENTOR / PAGE BUILDERS
• SEO / OPTIMIZATIONS
• GOOGLE ANALYTICS
• SEM / GOOGLE ADS
• SOCIAL MEDIA MARKETING
• SITE MIGRATIONS
• PRODUCT DESIGN
• PRODUCT MOCKUPS
• KEYWORD RESEARCH
• MICROSOFT OFFICE SUITE
• ADOBE CREATIVE SUITE
• AFFINITY GRAPHICS SUITE
• TYPOGRAPHY
INTERESTS
FAMILY
PHOTOGRAPHY
SPORTS
TRAVELING
ORGANIZING
BOARD GAMES
CRAFTS/DIY
